Web Page Design

A webpage is unique just as each page of a book is unique. But the overall theme must remain in tact, right?

It would be confusing to have navigation tabs in different places on each page. One page they are on top, one page on the bottom, one page of to the left. The customer will get Carpal Tunnel Syndrome moving their mouse all over the place, or at the least a tension headache. Not good for business.

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There are general rules of thumb when it comes to webpage design. The first is that the color of the area in which your tabs are located remain the same webpage after webpage. Each page needs to link back to the previous one and the one to come next. Consistency screams professionalism and trust. Make is easy to navigate through your site and the customer feels appreciated, taken care of and relaxed.

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Easily laid out spaces send the message that you have nothing to hide. This, too, will foster trust. Just like entering a well lit, comfortable yet stylish room, your virtual visitor needs to feel welcomed, asked to come in, browse and stay awhile. Isn't that the goal? Sure it is.

Make the visitor feel comfortable when they are browsing for what they want. Don't let them get frustrated trying to maneuver through your webpages to glean the information they are seeking. .They will exit out and go elsewhere. Bet there are web sites where you have.

A good majority of the sites will have the tabs at the top (or near the top under a logo banner a little above eye level) and at the bottom in a smaller font of each and every webpage.

Web designers know this. Website visitors have become accustomed to finding the tabs in certain places. Don't confuse them. Save the innovation and uniqueness for your services, not your webpage design.